A Brief Account of the Educational Publishing Business in the United States

by William Edmond Pulsifer

The Educational Department of Houghton Mifflin Company was established in 1882 through the efforts of Horace E. Scudder and Henry N. Wheeler, encouraged by Mr. Henry O. Houghton, Sr. There were then published Colburn’s Arithmetic and certain Latin books, but Mr. Scudder had the idea that the great masterpieces of American literature, such as Evangeline, The Vision of Sir Launfal, Snow-Bound and other similar great classics which had recently come into the control of the firm, should be made available in cheap editions for school use. He became the general editor of the Riverside Literature Series which was then established, and which was pushed with vigor and energy by Henry N. Wheeler. Early in the 90’s the Department developed with the publication of Fiske’s History of the United States, Fiske’s Civil Government, and various collections of literature such as Masterpieces of American Literature. This necessitated further expansion and an office was opened in Chicago under the management of C. F. Newkirk, who was later succeeded by W. E. Bloomfield.

In 1902 J. D. Phillips, who had previously been connected with the Editorial Department of the house, was transferred to the Educational Department to do both agency and editorial work, and the Webster-Cooley Language Series was soon published.

Mr. Scudder died in 1902 and Mr. Wheeler in 1905, and the Department came under the management of Mr. Phillips and Mr. Davol. Franklin S. Hoyt, formerly Assistant Superintendent of Schools in Indianapolis, was invited in 1906 to join the firm and take charge of the editorial end of the work. The organization then established has remained practically unchanged until now. Henry B. Dewey, former Commissioner of Education of the State of Washington, is now manager of the Boston office of this Company.

B. F. JOHNSON PUBLISHING COMPANY.

—This concern is the successor of B. F. Johnson & Company, which was organized some time in the 80’s to develop a subscription book business founded by Benjamin Franklin Johnson in 1876. The business grew to enormous proportions and at one time the books published by this concern were to be found in almost every house in the South.

In 1895, the Company began to experiment in a small way with schoolbooks, beginning with Lee’s Advanced History. Two years later it published Johnson’s Primer, and this was soon followed by Johnson’s Readers. The success of these experiments led to a reorganization of the Company by Mr. Johnson in 1900, when the subscription book business was dropped and the house began to devote itself exclusively to schoolbooks. The first publications of the reorganized company were Graded Classics Readers and Colaw and Ellwood’s Arithmetics in 1900, both of which series were remarkably successful.

In 1902, Mr. Johnson was succeeded in the presidency by James D. Crump, who held the position until 1920, when he was succeeded by A. J. Gray, Jr. The Company has recently been reorganized by Mr. Gray to meet the demands of its extraordinary growth and to provide for further development on an enlarged scale.

SILVER, BURDETT & COMPANY.

—This business was founded by Mr. Edgar O. Silver, April 21, 1885. On September 21, 1886, the firm of Silver, Rogers & Company was organized, M. Thacher Rogers being admitted to partnership. This partnership was succeeded by the partnership of Silver, Burdett & Company, April 16, 1888, consisting of Edgar O. Silver, Elmer E. Silver, Henry C. Deane, and Frank W. Burdett, and on May 2, 1892, the business of the partnership was assumed by the corporation of the same name. Mr. Edgar O. Silver died in November, 1909. In 1910, Arthur Lord was elected Acting President, and in 1914 Haviland Stevenson was made President of the Company.

The date of the first publications of this house was 1885. Among its earliest books were the Normal Music Course and other music books for schools, Farley and Gunnison’s Writing Books, Todd and Powell’s Readers, Stowell’s Physiologies, and Larkin Dunton’s Geographical Readers. For two or three years after its organization in 1885, the house devoted itself almost entirely to the publication of music books for the common and high schools. In 1890, the policy of the house was changed and the list broadened to cover the other subjects in the school curriculum.