The last paragraph leads us to a consideration of the general problem of influencing men. In all occupations and professions, one needs to know how to influence other men. We have already discussed the matter of influencing people to buy goods. People who employ labor need to know how to get laborers to do more and better work, how to make them loyal and happy. The minister needs to know how to induce the members of his congregation to do right. The statesman needs to know how to win his hearers and convince them of the justice and wisdom of his cause. Whatever our calling, there is scarcely a day when we could not do better if we knew more fully how to influence people.

Industry. The service of psychology here is four-fold: (1) Finding what men are fitted for. (2) Finding what kinds of abilities are demanded by the various trades and occupations. (3) Helping the worker to understand the psychological aspects of his work. (4) Getting the best work out of the laborer.

Finding what men are fitted for. In the preceding chapter, we discussed the individual variations of men. Some people are better fitted physically and mentally for certain types of work than they are for other types of work. The determination of what an individual is fitted for and what he is not fitted for is the business of psychology. In some cases, the verdict of psychology can be very specific; in others, it can be only general. Much misery and unhappiness come to people from trying to do what they are not fitted by nature to do. There are many professions and occupations which people should not enter unless they possess high general ability. Now, psychology is able to measure general ability. There are many other occupations and professions which people should not enter unless they possess some special ability. Music, art, and mechanics may be mentioned as examples of occupations and professions demanding specific kinds of ability. In industrial work, many aspects demand very special abilities, as quick reaction, quick perception, fine discrimination, calmness and self-control, ingenuity, quick adaptation to new situations. Psychology can aid in picking out the people who possess the required abilities.

The different abilities demanded. It is the business of psychology to make a careful analysis of the specific abilities required in all the various works of life. There are hundreds of occupations and often much differentiation of work within an occupation. It is for the psychologist of the future to make this analysis and to classify the occupations with reference to the kinds of abilities demanded. Of course, many of them will be found to require the same kind of ability, but just as surely, many will be found to require very special abilities. It is a great social waste to have people trying to fill such positions unless they possess the specific abilities required.

It should be the work of the high school and college to explain the possibilities, and the demands in the way of ability, of the various occupations of the locality. By possibilities and demands are meant the kinds of abilities required and the rewards that can be expected, the kind of life which the different fields offer. It is the further duty of the high school and college to find out, as far as possible, the specific abilities of the students. With this knowledge before them, the students should choose their careers, and then make specific preparation for them. The schools ought to work in close coöperation with the industries, the student working for a part of the day in school and a part in the industries. This would help much in leading the student to understand the industries and in ascertaining his own abilities and interests.

The psychological aspects of one’s work. All occupations have a psychological aspect. They involve some trick of attention, of association, of memory. Certain things must be looked for, certain habits must be formed, certain movements must be automatized. Workmen should be helped to master these psychological problems, to find the most convenient ways of doing their work. Workmen often do their work in the most uneconomical ways, having learned their methods through imitation, and never inquiring whether there is a more economical way.

Securing efficiency. Securing efficiency is a matter of influencing men, a matter which we have already discussed. Securing efficiency is quite a different matter from that treated in the preceding paragraph. A workman may have a complete knowledge of his work and be skilled in its performance, and still be a poor workman, because he does not have the right attitude toward his employer or toward his work. The employer must therefore meet the problem of making his men like their work and be loyal to their employer. The laborer must be happy and contented if he is to do good work. Moreover, there is no use in working, or in living either, if one cannot be happy and contented.

We have briefly indicated the possibilities of psychology in the various occupations and professions. There is a further application that has no reference to the practical needs of life, but to enjoyment. A psychological knowledge of human nature adds a new interest to all our social experience. The ability to understand the actions and feelings of men puts new meaning into the world. The ability to understand oneself, to analyze one’s actions, motives, feelings, and thoughts, makes life more worth living. A knowledge of the sensations and sense organs adds much pleasure to life in addition to its having great practical value. Briefly, a psychological knowledge of human nature adds much to the richness of life. It gives one the analytical attitude. Experiences that to others are wholes, to the psychologist fall apart into their elements. Such knowledge leads us to analyze and see clearly what otherwise we do not understand and see only darkly or not at all. Literature and art, and all other creations and products of man take on a wholly new interest to the psychologist.

Summary. Psychology is of service to education in ascertaining the nature of the child and the laws of learning; to law, in determining the reliability of evidence and in the prevention of crime; to medicine, in the work of diagnosis and treatment; to business, in advertising and salesmanship; to the industries, in finding the man for the place and the place for the man; to everybody, in giving a keener insight into, and understanding of, human nature.

CLASS EXERCISES