Subjects covered
The Modern Business Course and Service brings to a subscriber the essential business knowledge that he does not acquire in his own experience. The subject matter of the Course
and Service is treated under the following 24 heads:
- Business and the Man
- Economics—the Science of Business
- Business Organization
- Plant Management
- Marketing and Merchandising
- Salesmanship and Sales Management
- Advertising Principles
- Office Administration
- Accounting Principles
- Credit and Collections
- Business Correspondence
- Cost Finding
- Advertising Campaigns
- Corporation Finance
- Transportation
- Foreign Trade and Shipping
- Banking
- International Exchange
- Insurance
- The Stock and Produce Exchanges
- Accounting Practice and Auditing
- Financial and Business Statements
- Investments
- Business and the Government