The kind of men enrolled
Presidents of big corporations are often enrolled for the Modern Business Course and Service along with ambitious younger men in their employ. Among the 145,000 subscribers are such men as:
H. S. Kimball, President of the Remington Arms Corporation John J. Arnold, President of the Bankers' Union of Foreign Commerce and Finance E. R. Behrend, President of the Hammermill Paper Company H. C. Osborn, President, American Multigraph Sales Company Melville W. Mix, President of the Dodge Manufacturing Company William H. Ingersoll, Marketing Manager of Robt. H. Ingersoll and Brothers Charles E. Hires, President, Hires Root Beer Company P. W. Litchfield, Vice-President of the Goodyear Tire and Rubber Company Ezra Hershey, Treasurer, Hershey Chocolate Company William A. Candler, Secretary, Coca-Cola Company George M. Verity, President, American Rolling Mill Company Charles E. Murnan, Vice-President, United Drug Company W. F. MacGlashan, President, The Beaver Board Companies H. D. Carter, General Manager, Regal Shoe Company
Francis A. Countway, President of Lever Brothers Company (Manufacturers of Lux and Lifebuoy Soap) E. E. Amick, Vice-President, First National Bank of Kansas City Raymond W. Stevens, Vice-President, Illinois Life Insurance Company Roy W. Howard, Chairman of the Board of Directors, Scripps-McRae Newspapers Stephen B. Mambert, Vice-President, Thomas A. Edison Industries S. L. Avery, President, United States Gypsum Company —and scores of others equally prominent.
These men, and thousands of other Institute subscribers, know that a study of the principles which have brought unusual success to other men increases their own capacity for further achievement.
Great business organizations
Officers, department heads and juniors of a large number of important companies are enrolled for the Modern Business Course and Service. The prime purpose of the Course and Service is to develop the business knowledge and judgment of each subscriber, and the heads of these companies realize that the increased efficiency on the part of individuals which results from this training carries with it greater efficiency and profits for their companies.
The tendency in large business organizations, unless the chief executives are unusually thoughtful and far-sighted, is to repress initiative and constructive thinking except on the part of the few men who direct the affairs. The Modern
Business Course and Service counteracts this tendency. It encourages thought and initiative. It develops men. It stimulates the whole organization and makes possible more rapid expansion and larger earnings.
Among the progressive concerns in which a number of men have been making effective use of the Modern Business Course and Service are:
| Men enrolled | |
| American Radiator Company | 65 |
| American Telephone and Telegraph Company | 139 |
| Anaconda Copper Mining Company | 75 |
| Armour and Company | 184 |
| Bank of Montreal | 84 |
| Barrett Company | 68 |
| Bethlehem Steel Company | 200 |
| Burroughs Adding Machine Company | 199 |
| Canadian Bank of Commerce | 143 |
| Commonwealth Edison Company of Chicago | 106 |
| Cutler-Hammer Manufacturing Company | 75 |
| E. I. duPont de Nemours and Company | 529 |
| Eastman Kodak Company | 61 |
| Empire Gas and Fuel Company | 144 |
| Equitable Life Assurance Society | 114 |
| Fairbanks-Morse and Company | 68 |
| Federal Reserve Bank of Dallas | 61 |
| Firestone Tire and Rubber Company | 164 |
| Fisk Rubber Company | 107 |
| Ford Motor Company | 353 |
| General Electric Company | 669 |
| General Motors Corporation | 802 |
| B. F. Goodrich Company | 256 |
| Goodyear Tire and Rubber Company | 439 |
| International Harvester Company | 122 |
| Johns-Manville, Inc | 123 |
| Jones and Loughlin Steel Company | 55 |
| National Biscuit Company | 64 |
| National Cash Register Company | 207 |
| National City Bank of New York | 210 |
| Newport Mining Company | 114 |
| New York Central Railroad Company | 107 |
| New York Telephone Company | 138 |
| Otis Elevator Company | 92 |
| Pacific Commercial Company | 106 |
| Pacific Telephone and Telegraph Company | 105 |
| Packard Motor Car Company | 153 |
| Pennsylvania Railroad Company | 228 |
| Proctor and Gamble Company | 75 |
| Public Service Corporation of New Jersey | 68 |
| Remington Typewriter Company | 96 |
| Sears, Roebuck and Company | 84 |
| Singer Manufacturing Company | 58 |
| Southern Pacific Railway Company | 90 |
| Standard Oil Company | 954 |
| The Steel Company of Canada | 51 |
| Stone and Webster Engineering Corporation | 125 |
| Studebaker Corporation | 97 |
| Swift and Company | 127 |
| Texas Company | 221 |
| Underwood Typewriter Company | 77 |
| United Fruit Company | 78 |
| United Shoe Machinery Company | 95 |
| United States Rubber Company | 265 |
| United States Steel Corporation | 771 |
| Western Electric Company | 254 |
| Western Union Telegraph Company | 291 |
| Westinghouse Electric and Manufacturing Company | 501 |
| Willys-Overland Company | 191 |
| Winchester Repeating Arms Company | 211 |
| F. W. Woolworth Company | 81 |
Many of the men enrolled in these great companies are heads of their organizations; presidents and vice-presidents. Most of them are important officials and department heads; a few are men with smaller responsibilities.
The sound business reason which underlies the favorable action of so many great corporations is well expressed by President George M. Verity, of the American Rolling Mill Company, who says:
"When I learned that some fifty of our men had decided to take up the Modern Business Course
and Service, the stock of this company rose several points in my estimation."
The following expressions regarding the value of the Course to men in big corporations are typical of many that we have received:
"We have been familiar with your Course of instruction ever since it was first offered, and regard it as an excellent one for men engaged in the investment security business. A large number of our men are taking the Course, and we have recommended it to many of our associates."
Spencer Trask & Company,
Investment Bankers, New York City.
"Realizing my lack of experience, I subscribed to your Course and found it of incalculable value. It gave me quickly the fundamentals of accounting, of which I had known nothing. It gave me a broad elementary insight into modern marketing methods. The volume on credits was also helpful. The Course saved me many expensive blunders.
"Briefly, for one starting in a business of his own I consider the Alexander Hamilton Institute Course practically indispensable. In addition to its indirect value, I have been able to put a definite worth on this Course, to myself and the firm, of many thousands of dollars."
J. Roy Allen, Treasurer,
Mint Products Company, Inc., Mfrs. of "Life Savers."
"The good that our people have received from the Alexander Hamilton Institute Course has been phenomenal. It is not only the most instructive and valuable treatise on live subjects for men who are training for business careers, but it is the most concise, instructive and clearly presented form of education, to our minds, that has been presented for the benefit of executives."
Charles E. Murnan, Vice-President,
United Drug Company, Boston.
"In my long business experience I have never subscribed to anything from which I have received greater value, in which I have taken greater interest, and from which I have received greater inspiration for my work. I do not believe anyone can take up the work without finding it not only effective, but of great value."
Charles E. Hires, President,
Hires Root Beer Company, Philadelphia.
"My appreciation of the Alexander Hamilton Institute Course is based not only upon the broad scope of its appeal and the close co-ordination of the subjects treated, but also from the benefit that I have personally derived from following the Course."
Stephen B. Mambert, Vice-President and Financial Director,
Thomas A. Edison Industries.
"It seems to me that your Modern Business Course affords an opportunity for the study of practical business methods and the acquisition of business knowledge which will be valuable to any man ambitious to succeed in business."
F. W. Hills, Comptroller,
American Smelting and Refining Co., New York.
"We had two building sites in view. When it came to a final decision I applied the principles which were laid down in the Course; it became clear at once that the first site—which had originally seemed so attractive—was actually less desirable for our purposes.
"Knowing the fundamental principles, it was a simple matter to analyze the various requirements of this business step by step; as a result of this analysis we have a site even more suitable than the one originally contemplated; and we were able to buy it not merely on more favorable terms, but at an actual saving of more than $82,000."
George H. Borst, President,
Twentieth Century Storage Warehouse, Philadelphia.
"My experience with the Alexander Hamilton Institute leaves me only with the regret that I did not make contact with it at an earlier time."
Samuel G. McMeen, President,
Columbus Railway and Light Company, Columbus.
"I have been looking for something of this kind for some time past and am more than pleased that this should be brought to my attention."
R. C. Norberg, General Sales Manager,
Willard Storage Battery Company, Cleveland.
"The exceedingly interesting manner in which the subjects are treated was an agreeable surprise to me. I became so absorbed in the reading that I am reluctant to lay it down when bed-time or meal-time arrives."
V. J. Faeth, General Manager,
Winterroth & Co., Piano Merchants, New York City.
The unqualified indorsements of these successful executives, and the fact that a large number
of men in almost every nationally known organization are enrolled, prove conclusively that there is a great need for training in business fundamentals. Wherever the wheel of business turns—the need is great. It is a matter to be reckoned with by every man and concern in business.