THE MODERN PUFFING SYSTEM

UNLIKE those feeble gales of praise

Which critics blew in former days,

Our modern puffs are of a kind

That truly, really “raise the wind”;

And since they’ve fairly set in blowing,

We find them the best trade-winds going.

What storm is on the deep—and more

Is the great power of Puff on shore,

Which jumps to glory’s future tenses

Before the present even commences,

And makes “immortal” and “divine” of us,

Before the world has read one line of us.

In old times, when the god of song

Drew his own two-horse team along,

Carrying inside a bard or two

Booked for posterity “all through,”

Their luggage a few close-packed rhymes

(Like yours, my friend, for after-times),

So slow the pull to Fame’s abode

That folks oft slumbered on the road;

And Homer’s self sometimes, they say,

Took to his nightcap on the way.

But now, how different is the story

With our new galloping sons of glory,

Who, scorning all such slack and slow time,

Dash to posterity in no time!

Raise but one general blast of puff

To start your author—that’s enough:

In vain the critics sit to watch him,

Try at the starting-post to catch him;

He’s off—the puffers carry it hollow—

The critics, if they please, may follow;

Ere they’ve laid down their first positions,

He’s fairly blown through six editions!

In vain doth Edinburgh dispense

Her blue and yellow pestilence

(That plague so awful in my time

To young and touchy sons of rhyme);

The Quarterly, at three months’ date,

To catch the Unread One comes too late;

And nonsense, littered in a hurry,

Becomes “immortal” spite of Murray.

Thomas Moore.