The Special Lecturers, whose business connections are stated on pages 111 to 118, are men of high commercial standing who have devoted time and thought to preparing written lectures for the Modern Business Course and Service. These lectures present some of the results of their successful business experience.
The Institute Staff actively conducts the Modern Business Course and Service. Many of the members of the Staff are also members of the faculties of university schools of commerce. Every member of the Staff is a specialist who in some one business subject is entitled to rank as an authority. Their names, business and university connections and official duties in the Institute are stated on pages 100 to 110.
(a) The Consultant Staff are the experts who do not give their entire time to the Institute, but who are called upon for special information and advice whenever the occasion requires.
(b) The Administrative Staff consists of the Senior and Junior Executives who are active in the administrative work of the organization. These men are heads of the departments responsible for the successful management of the Alexander Hamilton Institute.
Subjects covered
The Modern Business Course and Service brings to a subscriber the essential business knowledge that he does not acquire in his own experience. The subject matter of the Course
and Service is treated under the following 24 heads:
- Business and the Man
- Economics—the Science of Business
- Business Organization
- Plant Management
- Marketing and Merchandising
- Salesmanship and Sales Management
- Advertising Principles
- Office Administration
- Accounting Principles
- Credit and Collections
- Business Correspondence
- Cost Finding
- Advertising Campaigns
- Corporation Finance
- Transportation
- Foreign Trade and Shipping
- Banking
- International Exchange
- Insurance
- The Stock and Produce Exchanges
- Accounting Practice and Auditing
- Financial and Business Statements
- Investments
- Business and the Government
Simple, elastic, workable
The Modern Business Course and Service covers the essential subjects on which every business man should be well informed.