I AM INTERESTED IN ___________________________________ ______________________________________________________ ______________________________________________________ SEND ME FREE OF COST
MAMMOTH ILLUSTRATED CATALOG __
BOOK OF HOUSE AND BARN PLANTS __ STRUCTURAL STEEL NEWS __ HEATING AND PLUMBING GUIDE __ LINOLEUM BOOKLET __ BOOK ON ROOFING, SIDING, ETC. __ GASOLINE ENGINES __ CLOTHING FOR MEN AND BOYS __ LADIES' WEARING APPAREL__ SEWING MACHINE BOOK __ HARNESS AND VEHICLES __ PUT CROSS IN SQUARE OPPOSITE BOOKS YOU WISH
MY NAME__________________________________________ TOWN__________________________ STATE ____________ R.F.D.___________ BOX NO.________ ST. NO.________
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This coupon, used in advertisements and in printed matter, make it extremely easy to send for information on special subjects
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SCHEME 2—THE LAST CHANCE TO BUY
If it is desired to come right back at a prospect, some such paragraph as this is written:
"Only 46 sets left! The success of our special offer surpassed all expectations. It will be necessary to issue another edition at once. The style of binding will be changed but otherwise the two editions will be the same. As we do not carry two styles on hand, we are willing to let you have one of the 46 remaining sets at the SAME TERMS although our special offer expired Saturday night."