Dear Sir:
Are you ready for the woman who wants a fireless cooker but can't pay ten or fifteen dollars?
The aggressive advertising done by the manufacturers of fireless cookers and the immense amount of reading matter published in women's magazines about the fireless method of cooking has stirred up a big demand.
But just figure out how many of your customers can't afford to pay $10, $12 or $15.
Think of the sales that could be made with a thoroughly reliable cooker at $5—one that you could feel safe in standing back of.
It's here!
We had the $15-idea, and we worked out the prettiest cooker you ever saw at any price. But we got together one day and figured out that the big market was for a low-priced cooker that every woman could buy.
How to get a Jenkins-quality cooker, one that a retailer would be proud to sell, down to the retail price of $5 was the question. But we figured our manufacturing up into the tens of thousands, and the enclosed folder tells about the result.
Our advertising next month in the Woman's Home Companion, Ladies'
Home Journal, Ladies' World, Good Housekeeping, Everybody's,
Cosmopolitan and McClures will do big things for you if you have the
Jenkins $5 Fireless Cooker in your window.
We have a good sized stock on hand but they won't last long the way orders are coming in from far-sighted retailers.