And yet, and yet, these days are incomplete.
As to the success of the communication there can be no question. Both the popularity of the author, Ella Wheeler Wilcox, of whose work this is a favourable specimen, and records of the response made by well-educated persons, who read it without being aware of the authorship, leave this beyond doubt. It reproduces the state of mind of the writer very exactly. With a very numerous class of readers pleasure and admiration ensue. The explanation is, probably, in the soothing effect of aligning the very active Love-Friendship groups of impulses with so settled yet rich a group as the Summer-Autumn simile brings in. The mind finds for a moment an attitude in which to contemplate a pair of situations (Love and Friendship) together, situations which are for many minds particularly difficult to see together. The heavy regular rhythm, the dead stamp of the rimes, the obviousness of the descriptions (‘mellow, mild, St Martin’; ‘cool verdant vales’) their alliteration, the triteness of the close, all these accentuate the impression of conclusiveness. The restless spirit is appeased, one of its chief problems is made to seem as if, regarded from a lofty, all-embracing standpoint, it is no problem but a process of nature.
This reconciliation, this appeasement, is common to much good and to much bad poetry alike. But the value of it depends upon the level of organisation at which it takes place, upon whether the reconciled impulses are adequate or inadequate. In this case those who have adequate impulses as regards any of the four main systems involved, Summer, Autumn, Love, Friendship, are not appeased. Only for those who make certain conventional, stereotyped maladjustments instead, does the magic work.
The nature and source of these stock conventional attitudes is of great interest. Suggestion is very largely responsible for them. The normal child under the age of ten is probably free from them, or at least with him they have no fixity or privileged standing. But as general reflection develops the place of the free direct play of experience is taken by the deliberate organisation of attitudes, a clumsy and crude substitute. ‘Ideas’, as they are commonly called, arise. A boy’s ‘Idea’ of Friendship or of Summer or of his Country is not, though the name would seem to imply it, primarily an intellectual affair. It is rather an attitude, or set of attitudes, of tendencies to act in certain fashions rather than others. Now reflection, unless very prolonged and very arduous, tends to fix the attitude by making us dwell in it, by removing us from experience. In the development of any attitude there are stages, points of rest, of relatively greater stability. These, as we dwell in them, become more and more difficult to pass, and it is not surprising that most people remain all their lives in various halfway houses.
These stages or levels of emotional adjustment seem, for the most part, to be fixed not by any special suitability to circumstances, certainly not to present circumstances, but much more by social suggestion and by accidents which withdraw us from actual experience, the one force which might push us further. At present bad literature, bad art, the cinema, etc., are an influence of the first importance in fixing immature and actually inapplicable attitudes to most things. Even the decision as to what constitutes a pretty girl or a handsome young man, an affair apparently natural and personal enough, is largely determined by magazine covers and movie stars. The quite common opinion that the arts have after all very little effect upon the community shows only that too little attention is being paid to the effects of bad art.
The losses incurred by these artificial fixations of attitudes are evident. Through them the average adult is worse, not better adjusted to the possibilities of his existence than the child. He is even in the most important things functionally unable to face facts: do what he will he is only able to face fictions, fictions projected by his own stock responses.
Against these stock responses the artist’s internal and external conflicts are fought, and with them the popular writer’s triumphs are made. Any combination of these general Ideas, hit at the right level or halting point of development, is, if suitably advertised, certain of success. Best-sellers in all the arts, exemplifying as they do the most general levels of attitude development, are worthy of very close study. No theory of criticism is satisfactory which is not able to explain their wide appeal and to give clear reasons why those who disdain them are not necessarily snobs.
The critic and the Sales Manager are not ordinarily regarded as of the same craft, nor are the poet and the advertising agent. It is true that some serious artists are occasionally tempted into poster designing. It is, however, doubtful whether their work pays. But the written appeals which have the soundest financial prospects as estimated by the most able American advertisers are such that no critic can safely ignore them. For they do undoubtedly represent the literary ideals present and future of the people to whom they are addressed.[*] They are tested in a way which few other forms of literature are tested, their effects are watched by adepts whose livelihood depends upon the accuracy of their judgment, and they are among the best indices available of what is happening to taste. Criticism will justify itself as an applied, science when it is able to indicate how an advertisement may be profitable without necessarily being crass. We shall see later under what conditions popularity and possible high value are compatible.
The strongest objection to, let us say, the sonnet we have quoted, is that a person who enjoys it, through the very organisation of his responses which enables him to enjoy it, is debarred from appreciating many things which, if he could appreciate them, he would prefer. We must not, of course, forget those variations in psychological efficiency discussed in Chapter XXII as degrees of vigilance. Even a good critic at a sufficiently low ebb of neural potency might mistake such a sonnet for one of Shakespeare’s or with more ease for one of Rossetti’s. But when vigilance was restored he would see, or at least feel, the differences. The point is that a reader who, at a high degree of vigilance, thoroughly enters into and enjoys this class of verse, is necessarily so organised that he will fail to respond to poetry. Time and much varied experience might change him sufficiently, but by then he would no longer be able to enjoy such verse, he would no longer be the same person.
A general statement such as this about the incompatibility of inexpressibly complex adjustments must naturally be incapable of strict proof. Individuals with alternating personalities and subject to fugues would have to be considered. So would the phenomena of ‘mutations of regime’ unaccompanied by change of vigilance if such occur. None the less very much evidence substantiates the statement. The experience of all those who have passed through the stages in the development of attitudes presupposed by great poetry is probably conclusive.