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+++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++ LEBRON * Overview of the history of the joint project between AAAS and OCLC * Several practices the on-line environment shares with traditional publishing on hard copy * Several technical and behavioral barriers to electronic publishing * How AAAS and OCLC arrived at the subject of clinical trials * Advantages of the electronic format and other features of OJCCT * An illustrated tour of the journal * +++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++
Maria LEBRON, managing editor, The Online Journal of Current Clinical Trials (OJCCT), presented an illustrated overview of the history of the joint project between the American Association for the Advancement of Science (AAAS) and the Online Computer Library Center, Inc. (OCLC). The joint venture between AAAS and OCLC owes its beginning to a reorganization launched by the new chief executive officer at OCLC about three years ago and combines the strengths of these two disparate organizations. In short, OJCCT represents the process of scholarly publishing on line.
LEBRON next discussed several practices the on-line environment shares with traditional publishing on hard copy—for example, peer review of manuscripts—that are highly important in the academic world. LEBRON noted in particular the implications of citation counts for tenure committees and grants committees. In the traditional hard-copy environment, citation counts are readily demonstrable, whereas the on-line environment represents an ethereal medium to most academics.
LEBRON remarked several technical and behavioral barriers to electronic publishing, for instance, the problems in transmission created by special characters or by complex graphics and halftones. In addition, she noted economic limitations such as the storage costs of maintaining back issues and market or audience education.
Manuscripts cannot be uploaded to OJCCT, LEBRON explained, because it is not a bulletin board or E-mail, forms of electronic transmission of information that have created an ambience clouding people's understanding of what the journal is attempting to do. OJCCT, which publishes peer-reviewed medical articles dealing with the subject of clinical trials, includes text, tabular material, and graphics, although at this time it can transmit only line illustrations.
Next, LEBRON described how AAAS and OCLC arrived at the subject of clinical trials: It is 1) a highly statistical discipline that 2) does not require halftones but can satisfy the needs of its audience with line illustrations and graphic material, and 3) there is a need for the speedy dissemination of high-quality research results. Clinical trials are research activities that involve the administration of a test treatment to some experimental unit in order to test its usefulness before it is made available to the general population. LEBRON proceeded to give additional information on OJCCT concerning its editor-in-chief, editorial board, editorial content, and the types of articles it publishes (including peer-reviewed research reports and reviews), as well as features shared by other traditional hard-copy journals.
Among the advantages of the electronic format are faster dissemination of information, including raw data, and the absence of space constraints because pages do not exist. (This latter fact creates an interesting situation when it comes to citations.) Nor are there any issues. AAAS's capacity to download materials directly from the journal to a subscriber's printer, hard drive, or floppy disk helps ensure highly accurate transcription. Other features of OJCCT include on-screen alerts that allow linkage of subsequently published documents to the original documents; on-line searching by subject, author, title, etc.; indexing of every single word that appears in an article; viewing access to an article by component (abstract, full text, or graphs); numbered paragraphs to replace page counts; publication in Science every thirty days of indexing of all articles published in the journal; typeset-quality screens; and Hypertext links that enable subscribers to bring up Medline abstracts directly without leaving the journal.
After detailing the two primary ways to gain access to the journal, through the OCLC network and Compuserv if one desires graphics or through the Internet if just an ASCII file is desired, LEBRON illustrated the speedy editorial process and the coding of the document using SGML tags after it has been accepted for publication. She also gave an illustrated tour of the journal, its search-and-retrieval capabilities in particular, but also including problems associated with scanning in illustrations, and the importance of on-screen alerts to the medical profession re retractions or corrections, or more frequently, editorials, letters to the editors, or follow-up reports. She closed by inviting the audience to join AAAS on 1 July, when OJCCT was scheduled to go on-line.
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