CHAPTER I
| PAGE | |
| MARSHALL FIELD | [19] |
| “Determined not to remain poor” | [20] |
| “Saved my Earnings, and Attended strictly to Business” | [20] |
| “I always thought I would be a Merchant” | [21] |
| An Opportunity | [21] |
| A Cash basis | [23] |
| “Every Purchaser must be enabled to feel secure” | [24] |
| The Turning-Point | [25] |
| Qualities that make for Success | [27] |
| A College Education and Business | [27] |
CHAPTER II
| BELL TELEPHONE TALK HINTS ON SUCCESS BY ALEXANDER G. BELL. | [30] |
| A Night Worker | [30] |
| The Subject of Success | [31] |
| Perseverance applied to a Practical End | [32] |
| Concentration of Purpose | [34] |
| Young American Geese | [36] |
| Unhelpful Reading | [36] |
| Inventions in America | [37] |
| The Orient | [38] |
| Environment and Heredity | [38] |
| Professor Bell’s Life Story | [40] |
| “I will make the World Hear it” | [41] |
CHAPTER III
| WHY THE AMERICAN PEOPLE LIKE HELEN GOULD | [44] |
| A Face Full of Character | [45] |
| Her Ambitions and Aims | [45] |
| A Most Charming Charity | [46] |
| Her Practical Sympathy for the Less Favored | [49] |
| Personal Attention to an Unselfish Service | [52] |
| Her Views upon Education | [55] |
| The Evil of Idleness | [56] |
| Her Patriotism | [56] |
| “Our Helen” | [59] |
| “America” | [60] |
| Unheralded Benefactions | [60] |
| Her Personality | [63] |
CHAPTER IV
| PHILIP D. ARMOUR’S BUSINESS CAREER | [65] |
| Footing it to California | [68] |
| The Ditch | [70] |
| He enters the Grain Market | [71] |
| Mr. Armour’s Acute Perception of the Commercial Conditions for Building up a Great Business | [72] |
| System and Good Measure | [73] |
| Methods | [74] |
| The Turning-Point | [75] |
| Truth | [75] |
| A Great Orator and a Great Charity | [75] |
| Ease in His Work | [77] |
| A Business King | [78] |
| Training Youth for Business | [79] |
| Prompt to Act | [82] |
| Foresight | [83] |
| Forearmed against Panic | [84] |
| Some Secrets of Success | [85] |
CHAPTER V