Notwithstanding this success however, I am not satisfied to lean on our past reputation as it is not my disposition to let good enough alone.
Although today we are standing on the highest pinnacle of success, tomorrow will bring a vision of something higher. It is my purpose to continue constantly on our upward progress, improving over the past whenever and wherever possible because our customers place their confidence in us and their success as well as our success demands progress.
Sincerely yours,
President.
P. S.—We thoroughly enjoy visitors and I hope everyone who reads this book will accept this as a personal invitation from me to visit us. I want to show you the wonderful work we are doing; to convince you that our every argument in favor of Kellogg Pedigree Plants is as sound as the proverbial dollar. You will be entertained as our guests and at our expense while here.
You will find us just common folks working hand-in-hand with Nature. When you leave here after your visit we’ll be just like old personal acquaintances and, like all others who have visited our farm, you’ll be glad you came and want to come again. F. E. B.
A Glimpse Into Our Organization
[Page 7] shows our officers and department heads. We employ as many as one hundred fifty people during our busy season and from Mr. Beatty our President and General Manager, right through to our janitor, we are first-name acquaintances. Some of our employes have been with us more than twenty-five years.