Reverse Side Of The Arbuckle Handbill
(In Colors) of 1872

A ST. LOUIS HANDBILL OF 1854

At one time there were nearly one hundred coffee-substitute concerns engaged in a bitter, untruthful campaign directed against coffee. The most conspicuous offender employed the principle of auto-suggestion and found a goodly number of pseudo-physicians and bright advertising minds that were quite willing to prostitute their finest talents to aid him in attacking an honorable business.