Florian's Famous Caffè in the Piazza di San Marco, Venice, Nineteenth Century
The Caffè Florian has undergone many changes, but it still survives as one of the favorite caffè in the Piazza San Marco.
By 1775 coffee-house history had begun to repeat itself in Venice. Charges of immorality, vice, and corruption, were preferred against the caffè; and the Council of Ten in 1775, and again in 1776, directed the Inquisitors of State to eradicate these "social cankers." However, they survived all attempts of the reformers to suppress them.
The Caffè Pedrocchi in Padua was another of the early Italian coffee houses that became famous. Antonio Pedrocchi (1776–1852) was a lemonade-vender who, in the hope of attracting the gay youth, the students of his time, bought an old house with the idea of converting the ground floor into a series of attractive rooms. He put all his ready money and all he could borrow into the venture, only to find there were no cellars, indispensable for making ices and beverages on the premises, and that the walls and floors were so old that they crumbled when repairs were started.
He was in despair; but, nothing daunted, he decided to have a cellar dug. What was his surprise to find the house was built over the vault of an old church, and that the vault contained considerable treasure. The lucky proprietor found himself free to continue his trade of lemonade-vender and coffee-seller, or to live a life of ease. Being a wise man, he adhered to his original plan; and soon his luxurious rooms became the favorite rendezvous for the smart set of his day. In this period lemonade and coffee frequently went together. The Caffè Pedrocchi is considered one of the finest pieces of architecture erected in Italy in the nineteenth century. It was begun in 1816, opened in 1831, and completed in 1842.
Coffee houses were early established in other Italian cities, particularly in Rome, Florence, and Genoa.
In 1764, Il Caffè, a purely philosophical and literary periodical, made its appearance in Milan, being founded by Count Pietro Verri (1728–97). Its chief editor was Cesare Beccaria. Its object was to counteract the influence and superficiality of the Arcadians. It acquired its title from the fact that Count Verri and his friends were wont to meet at a coffee house in Milan kept by a Greek named Demetrio. It lived only two years.
Other periodicals of the same name appeared at later periods.