EXAMPLE 463
Comparison of the same type forms printed on a hard-finished paper, and also on a soft-finished paper. The good qualities of these type-faces (Caslon Oldstyle, Baskerville Roman, Kennerley Oldstyle and Bodoni Book) are more evident and the print of the types more legible on the soft-finished paper
TYPE-FACES
TYPE-FACES, at first acquaintance, are no more easily remembered than the faces of people we meet. Many persons look alike and many type-faces look alike, until we get to know them intimately and are able to distinguish their characteristics. The average man or woman is unable to identify Caslon Oldstyle, Scotch Roman, Bodoni Modern, or any specific letter used in printing, altho there are those who have a vague idea of the existence of types known as “old-style” or “modern.”
EXAMPLE 464-A
Roman alphabet from the inscription on the base of the Trajan column, Rome, about A. D. 114. From Johnston
The fact that there are thousands of type-faces on the market adds to the difficulty of recognizing and naming them, and the situation is further involved by the practice of composing-machine makers in using only numbers to designate type-faces and by various typefounders giving different names to the same design of type. The special type-faces of private presses are usually given the name of the work on which they are first used.
Six Representative Standard Roman Type-Faces
Believing that such a service would be appreciated by printers and users of typography, the author made a study of the thousands of Roman type-faces on the market, with the purpose of selecting a half-dozen representative standard faces. It was felt that these type-faces should be legible and good-looking, and possess character; that their merits should be acknowledged by authorities, and that the types should be capable of wide serviceability on both book and job work.
